Hi, I’m Debra Wolf, a Strategic Planner at Rauxa New York with 15-years experience in the advertising industry.
I’m obsessed with understanding why people make the decisions they do, and how I can help them make better choices. I delve into research to create meaningful strategies that are grounded in cultural, consumer and category insights.
Other strengths include: brief writing, creative brainstorming, deck writing/ presenting, data mining, story telling, survey building, and a collaborative mindset. I consider myself an expert in Brand, CRM, Experience and Digital Strategy.